Customizable bundles enable customers to combine two or more products into a single purchase, applying relevant discounts.
Unlike fixed bundles, this flexible approach allows personalization, letting customers mix and match products to suit their preferences.
For example, a beauty store could set up a customisable bundle that allows the customer to select a face cream, a lipstick, and an eye shadow of their choice on the product page and apply an automatic discount or flat price. This enhances the shopping experience and can also increase average order value.
